Market Access, HEOR & RWE

Market Access, HEOR & RWE Introduction

Martin Anderson
Founding Director
Expertise:
Market Access, HEOR & RWE

Within the healthcare sector, Market Access is the complex and protracted process that Pharma and Biotech companies have to go through in order to ensure that their medicines are made available in as many countries as possible while ensuring these medicines are reimbursed and made available to the patients who need them. 

You’ll also hear phrases such as ‘Pricing and Reimbursement’ (P&R), ‘Health Economics and Outcomes Research’ (HEOR) and ‘Payer (or Payor) Research’, and ‘Cost Effectiveness’. Market Access is the broad term that encompasses all of these things. 

Market Access has become increasingly important over the last 5 to 10 years as more high-tech and expensive drugs have come to market, while at the same time there have been enormous pressures on governments and/or healthcare systems to cover the costs of their drug bills. A good example is the UK market, where the National Institute for Clinical Excellence (NICE) plays a pivotal role in deciding whether or not new treatments are cost-effective. 

We recruit for the following roles within Market Access, HEOR & RWE: 

  • HEOR Manager / HEOR Senior Manager / HEOR Director / HEOR Associate Director
  • Global HEOR Director / Head of Health Economics 
  • Health Economist / Senior Health Economist 
  • Market Access Medical Writer 
  • HTA Manager / Senior HTA Manager 
  • Health Economic Modeler / Systematic Reviewers 
  • Epidemiologist 
  • Biostatistician 
  • Market Access Analyst  / Market Access Manager 

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“From initial contact all the way to placement, I had a wonderful experience. Carrot Recruitment was incredibly professional in their communication and knowledgeable in their advice. They were diligent with providing feedback and took the time to check in when I started my role. It was a refreshing change to have such personal and thoughtful attention during the recruitment process. It really has set such a high standard.”

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