Medical Communications & Education 

Medical Communications & Education Introduction

Louise Lavelle
Associate Director
Expertise:
Medical Communications & Education

Medical Communications (often known as Med Comms) describes a sector of the marketing mix which, in short, is anything that is not an advert or piece of media coverage. Medical Communications, ranging from publications to medical education, is an important part of the pharmaceutical marketing mix. It is a strategic communications approach that will utilise a variety of channels to convey a consistent, clear and compelling message to support the Pharma company and their product throughout the brand lifecycle. 

This process is instrumental in shaping marketing and creating a receptive and knowledgeable environment for a product throughout its brand lifecycle. It is important in building confidence, experience and market share and can bring together the industry and healthcare professionals with a focus on mutual goals and aspirations. A Med Comms agency is placed to provide clinical evidence in a compelling way, while ensuring this evidence is endorsed by expert third parties. 

We recruit for the following roles within Medical Communications: 

  • Medical Writer / Senior Medical Writer  / Principal Medical Writer / Medical Writing Manager 
  • Scientific Team Lead / Scientific Director 
  • Medical Director / Medical Editor 
  • Account Executive / Account Manager / Account Director 
  • Client Services Manager / Client Services Director 
  • Business Unit Director / Director of Strategy  / Director of Operations 
  • Digital Project Manager / Digital Specialist 

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